Website Development for Guranse Tea

Category
Web Design
Year
2025
Client
Guranse Tea

Overview

We redesigned the Guranse Tea website to better reflect its premium organic offerings while enhancing user experience. The new site emphasizes storytelling, from the brand’s commitment to sustainability to the rich heritage of its Nepalese tea. With a more refined layout, simplified navigation, and modern aesthetics, the website now provides a smooth shopping experience that appeals to both retail customers and wholesale buyers.

Goals and Objectives

  • Create a Premium Brand Experience: Position Guranse Tea as a top-tier organic tea brand with a visually appealing and cohesive website.
  • Enhance User Experience and Navigation: Improve site usability with simplified navigation and clear product categories, making it easy for customers to explore offerings.
  • Fix Permalink Structure for SEO Optimization: Refine the website’s permalink structure to ensure it’s SEO-friendly, improving search engine rankings and overall site accessibility.
  • User-Friendly Inquiry Process: Simplify the inquiry process to reduce friction, making it quicker and more intuitive for customers to complete purchases.
  • Incorporate Customer Testimonials and a Blog Section: Integrate authentic customer reviews to build trust and showcase Guranse Tea’s quality. Along with testimonials, introduce a blog section to share tea-related knowledge, engage visitors, and improve SEO.

STO Website Image

Results & Metrics

60%

Increase in Organic Traffic within three months, driven by SEO-friendly permalink structures and blog content.

23%

Increase in website enquiries after streamlining the inquiry process.

45%

Increase in Product Page views, showing users are exploring offerings more thoroughly